Y-3’s Spring/Summer 2010 campaign features world soccer star Zinedine Zidane alongside a cast of models all wearing a selection of Y-3’s collection inspired by the power of soccer and the movement of the net. Timed to the upcoming 2010 FIFA World Cup, the campaign celebrates an icon of sports heritage: the team portrait. Filmed and edited by Theo Stanley, styled by Nicola Formichetti and art directed by Doug Lloyd of Lloyd & Co, the film was shot on location in a stark urban setting, with models representing the eight soccer federations sponsored by adidas: South Africa, Germany, Japan, Mexico, Spain, Argentina, France, and Russia.

I have always been a fan of the Y-3/adidas fashion collabo because it combines high quality materials, athletics, and style.  You well definitely see me rocking their footwear this spring!

PREVIOUSLY:

• STYLE: Louis Vuitton Monogram Macassar Collection
• STYLE: Louis Vuitton Women’s Spring-Summer 2010 Fashion Show
• Spring Ting feat. Rick Ross, Yung Joc, Bobby V. & Ron Browz